Sugcon India 2018 Retrospective

SUGCON 2018, India, a memorable experience

 Sugcon India 1

India (Ritz-Carlton Hotel, Bengaluru) got the chance to host the first Sitecore User Group Conference(SUGCON) of South East Asia region in 2018, after 4 years from the first ever SUGCON held in Netherlands in 2014. Me and Ali feel proud to be part of this historic event. Here are some of insights from the event which was sponsored by Microsoft and Horizontal Integration.

Day 1

The conference started with Keynote from Pieter Brinkman(Senior Director Technical Marketing at Sitecore), Rob Earlham(Technical Evangelist at Sitecore), Akshay Sura and Sabin Ephrem addressing to the Sitecore community and talking about Innovation, Machine learning, Personalisation and sharing of knowledge via different community initiative.

The first session was on TAKING SITECORE HEADLESS WITH SITECORE JSS, by Chaturanga Ranatunga. In this session he showcased how JSS can empower the front-end developers without depending much on Sitecore. His demo helped us understand how with JSS we can have the Sitecore application up and running without using any C# code, Sitecore template, layouts and renderings.

 Sugcon India 2

The next session was on BASICS OF XCONNECT by Alok Kadudeshmukh where he spoke about the changes in xDB in Sitecore 9 and previous versions, xConnect Model, Contacts Identifier (Anonymous and Known).The last session of the day was on SITECORE 9 FORM CUSTOMISATION by Vikas Kumar in which he discussed about the features of new Sitecore Forms that is integrated in Sitecore 9 and it comparison with WFFM.

  Sugcon India 3

Sugcon India 4

Day 2

The second day started with the distribution of Sitecore MVP 2018 India awards and gifts for the highest number of social media post #SUGCON2018 India.

The first session of the day was AN INTRODUCTION TO SITECORE EXPERIENCE COMMERCE, by  Rob Earlam. The session was very interesting where he showed us the power of experience commerce by building a quick product catalogue, integration with analytics and marketing automation. He spoke about the XC9 features, new Merchandiser interface, Order and Customer management functionality with enhanced promotion qualifications and benefits, SxA Storefronts.

 Sugcon India 5

Sugcon India 6


Me and Ali got a chance to personally meet and discuss with Rob on Ecommerce.


The next session was on SITECORE INSTALLATION FRAMEWORK (SIF) QUICKSTART. Hardeep explained and gave a demo on use of SIF with PowerShell module to install and configure Sitecore topology under different condition.

Sugcon India 7 

 The third session, SITECORE ON THE WAY TO CLOUD, gave an insight of deployment of Sitecore on Cloud with Microsoft Azure with various options like scale in and scale out. The session I was looking forward to was TROUBLESHOOT SITECORE LIKE A NINJA. Kiran Patil explained beautifully the techniques needed to troubleshoot and fix different issues and bugs in development/staging/production. The presentation on INTERACTING WITH SUPPORT AND COMMON IMPLEMENTATION MISTAKES enlightened us about the different channels to reach out to the Sitecore support, common mistakes and best practices.

 Sugcon India 8

The next session was EVER-RISING CUSTOMER EXPECTATIONS by Chris Staley where he spoke about the ever-changing customer expectation in the present world and how to adhere to these expectation by providing an example on Deltas Airlines. The last session was on IMPLEMENTING XC 9 – HABITAT HOME DEMO WALKTHROUGH which agenda was how to develop commerce with Helix with Visual Studio Solution examples and how we can use campaigns to increase visits and engagement of users.

SUGCON 2018 India was a huge success and there was so much to learn and discuss with great heads of Sitecore. Hope to see and learn more from the Sitecore community with such kind of events.

 Sugcon India 9


Kundupplevelse CMX
Unified Commerce

Vill du veta mer om Sitecore ? Kontakta oss.

Amitabh Das
Sitecore Specialist

Adan Hultgren
E-handel, PIM, digital strategi
+46 730 449515

E-handel för Rusta på två veckor

Unik paneuropeisk MDM allians

När behöver du ta in hjälp?

Sigma har tilldelats status som Contributing Gold Partner 2020 av Umbraco

Are you asking the right questions? - Get some answers and level up your MDM maturity today with free eBook

När krisen slog till – hjälpte kund bygga e-handel på två veckor

Med Microanalys får du tid till att växla upp din e-handel

Are you establishing your e-commerce business in the Nordics? Read this first!

Så jobbar du kreativt inom ramarna för en e-handelsstrategi

3 steg till att konverteringsoptimera din e-handel

Sigma IT förstärker e-handelserbjudande och satsar i Borås

Hur mår din e-handel, egentligen?

Hur dina besökare blir kunder, på e-handelsdagen 7H i Borås

Reflektioner av 2019

Självskatta er Master Data Management-mognad med nytt onlineverktyg!

Om alla levde som genomsnittlige svensken skulle det behövas 4,2 planeter

Funderar du på nästa steg för att utveckla din digitala affär?

Tävla om strategiworkshop - möt oss på Näringslivsdagen

Stockholm Helsinki B2B Travel Show

Insikter kring språk och översättningar för PIM och Web

Lansering av Ciqola Carpets, webshop byggd av Sigma med Storm Commerce och Umbraco CMS

Sigma inleder samarbete med IHM BUSINESS SCHOOL

Stibo Connect 2019

Webinar: Umbraco och Storm – en vinnande lösning för din e-handel

Episerver partner close-up

I den digitala spåkulan inför 2019

Omnikanal på riktigt

Ny logga!

Vad är headless?

The story about Golden Record and how you get total control over your Content Provided data.

Overview of Sitecore eLearning

Hur du ställer in ditt första PIM iPMC- Extension på 5 minuter

Optimera prestandan i PIM iPMC

10 tips for the inRiver PIM developer

E-handel B2B vs B2C (3 VIKTIGA FAKTORER)

Sugcon India 2018 Retrospective

Förändringsdrivna IT-projekt

Vad är PIM?

Ta nästa steg med inRiver PIM

Sugcon India 2018

På väg till Camp digital

Sigmas inspirationsdag

SUGCON 2018, två dagar med inspiration

Före SUGCON Europe 2018

En dag pa Husqvarna

Efter Pimpoint 2018

Om sömlösa digitala ekosystem för handel på D-Congress

Sigma på PIMpoint i Malmö 12-13 april

Upplev den senaste tekniken live!

Sigma på Data2020 i Stockholm den 14 sept

Om digitalt ekosystem för handel på D-Congress

Seminarium om Unified Commerce as a Service

Lansering av Unified Commerce as a Service